Alurex is powered by a strong devotion to make architectural goods of top quality, combining strength, beauty and eco-friendliness.

Established in 2014 by Lalit Mittal and Mohit Mittal, Alurex has grown into a trusted name in the architectural and ACP industry through innovation, quality, and customer-focused service. With a strong commitment to meeting the evolving needs of modern architecture, the company continuously upgrades its people, processes, and technology to deliver reliable and sustainable solutions.

Built on core values like innovation, integrity, excellence, commitment, loyalty, and customer service, Alurex has expanded its presence across India with a network spanning 300+ cities and 4,000+ outlets. Recognized with awards such as India’s Brands & Leadership Award 2018, Alurex continues to create premium architectural products that enhance buildings while supporting society and the environment.